Brussels, Belgium (Just Laugh) – These ain’t your Daddy’s smooth and creamy milk chocolate treats…
Creator of the world’s finest chocolate truffles, bon bons, ganaches and seemingly countless other decadent dessert options, Godiva Chocolatier plans to reinvent their already arguably narcotic formula for sweets with a new limited edition line of chocolates for the 2006 holiday season. Titled simply “Mmmmm,” Godiva’s latest brand promises to offer premium luscious chocolates that are even more luscious than the last batch of luscious chocolates to bear the legendary name, breaking new ground in the development of luscious edibles and also setting a new world record for the number of times the word “luscious” appears in a single press release.
“Of course, I’m not at liberty to say exactly what it is that makes our new Mmmmm line of luscious chocolates just so luscious,” Godiva spokesman Jeanette Spearsman told reporters early Monday morning, “but I can say that it all starts with a little bit of that special magic that made each of us fall in love with chocolate as children. Mmmmm is all about recreating that first whiff of cocoa beans as they enter our factories, coupled with a satisfying blend of whimsy, bliss, happiness and satisfaction. Also, I think there’s a bit of pure goat’s milk in there, but don’t quote me on that one…”
Godiva expects to sell nearly 750 million units of varying sizes in this new and luscious variety for the upcoming holiday season, noting that Mmmmm is the perfect way for parents, friends, and romantics alike to show their loved ones that they consider nothing but the best when shopping for pralines and caramel-filled wafers. Chocolate connoisseurs can find Godiva’s Mmmmm line of luscious delights in upscale shopping malls, specialty stores, and wherever fine, luscious desserts are sold.
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